3-day Virtual Seminar

Fundamentals of Finance and Accounting for Non-Financial Manager

Overview

This interactive session provides a practical introduction to the core principles of finance and accounting, tailored specifically for non-financial managers.

You’ll start by demystifying key financial terms and concepts, such as assets, liabilities, equity, revenue, expenses, and cash flow. The course will guide you through the structure and purpose of the three main financial statements: the balance sheet, income statement (P&L), and cash flow statement. You’ll learn how these statements interconnect and what they reveal about an organization’s financial health.

The session will also cover the basics of budgeting and forecasting, helping you understand how to plan, monitor, and control financial resources. You’ll explore the difference between fixed and variable costs, and how to use break-even analysis to support decision-making. Real-world examples and case studies will illustrate how financial data can be used to evaluate business performance, justify investments, and manage risk.

Throughout the course, you’ll gain hands-on experience interpreting financial data, calculating key ratios, and identifying trends. You’ll also learn how to communicate your findings in a clear, non-technical way that resonates with both financial and non-financial stakeholders. By the end of the session, you’ll have a solid foundation in finance and accounting, enabling you to participate more fully in business discussions and make decisions that contribute to your organization’s success.

Why you should Attend

Are you a manager who feels uneasy when financial terms are discussed in meetings? Do you hesitate to contribute to budget discussions or strategic planning because you’re unsure about the numbers? You’re not alone. Many high-performing professionals experience fear, uncertainty, and doubt (FUD) when it comes to finance and accounting. 

This knowledge gap can limit your influence, slow your career growth, and even put your projects at risk.
Imagine being able to read a balance sheet, understand what drives profitability, and confidently justify your business decisions with solid financial reasoning. 

This course is designed to eliminate the anxiety around financial concepts and give you practical, actionable skills. You’ll learn how to interpret financial statements, analyze costs, and use budgeting tools to make smarter decisions. You’ll also discover how to spot financial red flags, ask the right questions, and communicate more effectively with finance teams.

By attending, you’ll transform FUD into confidence. You’ll be able to quantify your contributions, support your recommendations with data, and become a more valuable partner to your organization. Whether you’re in operations, HR, marketing, or any non-financial role, mastering these fundamentals will help you deliver better results, avoid costly mistakes, and accelerate your professional growth.

Areas Covered in the Session

• Understanding key financial terms and concepts 
  
• Overview of the three main financial statements 
  
• How to read and interpret a balance sheet, income statement, and cash flow statement 
  
• Basics of budgeting and forecasting 
  
• Cost concepts: fixed vs. variable costs, break-even analysis 
  
• Using financial data for decision-making 
  
• Communicating financial information to non-financial audiences 
  
• Common financial pitfalls for non-financial managers and how to avoid them
  

Who Will Benefit

• Department Managers 
  
• Project Managers 
  
• Operations Managers 
  
• HR Managers 
  
• Marketing and Sales Managers 
  
• Team Leaders 
  
• Supervisors 
  
• Anyone in a Non-Financial role seeking to improve Financial Literacy